Commercial Applications

…………… enables a sales person to understand and persuade customers to do complete job of selling and to collect feedback.

  1. Sales promotion
  2. Personal selling
  3. Forecasting
  4. Advertising

Sales

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Answer

Personal selling

Reason — Personal selling enables understanding of customer needs, persuasion of customers, doing the complete job of selling (advertising can only bring customers in) and collecting feedback to improve marketing efforts.

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