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Commercial Applications

…………… refers to locating and identifying potential buyers to sell the product.

  1. Presentation
  2. Preparation
  3. Prospecting
  4. Persuading

Sales

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Answer

Prospecting

Reason — Prospecting means locating and identifying the potential (prospective) buyers for the product. A list of such customers is prepared with the help of dealers, salespersons, telephone and trade directories.

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