Commercial Applications
The definition of marketing includes only the promotional activities of a product or service, not the distribution.
- True
- False
Markets & Marketing
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Answer
False
Reason — Marketing is not limited to promotion. It includes all activities involved in planning, pricing, promoting and distributing want-satisfying products and services. Therefore, distribution is an important part of marketing.
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Related Questions
Below is an image of a product with a clear brand name and packaging. Identify which feature of a product this represents:
- Tangibility
- Associated Attributes
- Life Cycle
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- It places customer satisfaction secondary to selling the product
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