Commercial Applications

Below is an image of a product with a clear brand name and packaging. Identify which feature of a product this represents:

Below is an image of a product with a clear brand name and packaging. Identify which feature of a product this represents. Markets & Marketing, ICSE Commercial Applications CB Gupta Goyal Brothers  Solutions Class 10.
  1. Tangibility
  2. Associated Attributes
  3. Life Cycle
  4. Exchange Value

Markets & Marketing

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Answer

Associated Attributes

Reason — The image shown is of a toothpaste, which is a daily-use item purchased frequently and with minimum effort. Brand name and packaging are part of the associated attributes of a product, which help in identification, differentiation, and promotion.

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