Commercial Applications
One of the methods of Direct Selling is …………… .
- Catalogue Selling
- Parity Selling
- Penetrating Selling
- Cost plus Selling
Marketing Mix
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Answer
Catalogue Selling
Reason — Methods of direct selling include door-to-door salespersons, retail outlets, catalogue selling, telemarketing, and online/internet marketing. Parity, Penetrating and Cost-plus are pricing strategies, not methods of direct selling.
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