Commercial Applications

The power and value of a brand which adds to the product is called …………… .

  1. Brand loyalty
  2. Brand quality
  3. Brand equity
  4. Brand publicity

Advertising

2 Likes

Answer

Brand equity

Reason — Brand equity is defined as the power and value which a brand adds to the product. A strong brand contributes additional value beyond the functional benefits of the product itself.

Answered By

1 Like


Related Questions