Commercial Applications
Which type of advertising focuses on a particular product or brand or service of an enterprise?
- Product advertisement
- Institutional advertisement
- Revenue advertisement
- None of these
Advertising
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Answer
Product advertisement
Reason — The main objective of product advertising is to promote the sale or reputation of a particular product, brand or service. It is sponsored by manufacturers, traders and other organisations to promote the uses, features, benefits and image of their products and services.
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Under which function of marketing, marketer gives special name to the product of his own company?
- Packaging
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Statement 1: Publicity is always a paid form of promotion that originates from the advertiser.
Statement 2: Advertising is a non-personal communication that requires payment to the media owner.
- Only Statement 1 is correct
- Only Statement 2 is correct
- Both statements are correct
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Which advertising medium is most likely depicted in the image below, considering its high cost and short life?
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