An element of marketing mix, which creates utilities of time, place and possession:

1. Place
2. Product
3. Promotion
4. Price

The strategy of selective distribution may be employed during …………… stage of product life cycle.

1. Growth
2. Maturity
3. Introduction
4. Decline

Under this Pricing Strategy, a business firm adjusts its own price policy in accordance with general pricing structure in the industry.

1. Skimming pricing
2. Parity pricing
3. Cost plus pricing
4. Penetrating pricing

The traditional channel employed in the distribution of consumer good is:

1. Manufacturer-Agent-Wholesaler-Retailer-Consumer
2. Manufacture-Agent-Retailer-Consumer
3. Manufacture-Wholesaler-Retailer-Consumer
4. Manufacture-Retailer-Consumer