Commercial Applications

One of the methods of Direct Selling is …………… .

  1. Catalogue Selling
  2. Parity Selling
  3. Penetrating Selling
  4. Cost plus Selling

Marketing Mix

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Answer

Catalogue Selling

Reason — Methods of direct selling include door-to-door salespersons, retail outlets, catalogue selling, telemarketing, and online/internet marketing. Parity, Penetrating and Cost-plus are pricing strategies, not methods of direct selling.

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