Commercial Applications

Standardised products are …………… in nature.

  1. Heterogeneous
  2. Spontaneous
  3. Homogeneous
  4. Extraneous

Markets & Marketing

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Answer

Homogeneous

Reason — In case of standardised products, each unit of the product is a perfect substitute for another. It is impossible to differentiate one unit from other units. Such products are homogeneous in nature, e.g., a Maruti car has the same quality irrespective of the place of purchase.

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